The goal for our interactive booth at CES for Analog Devices was to encourage existing clients of ADI and passersby to stop in and learn more about the company.
We were responsible for all aspects motion and print for the exterior and public space for the 23,000 sq ft booth. The public space included a 9-panel LCD display and 6 interactive capacitive touch screens housed in a brand friendly triangular shaped kiosk which we designed. The interactive content of these kiosk screens encouraged booth attendees to navigate through various ADI business units through engaging animations highlighting ADI’s current and forward thinking business focus and direction. Our interactive friends at friendlyvengeance (interesting how that works out), helped us not only develop a strong, secure interactive experience, but helped capture user metrics from each kiosk to breakdown activity across the various sections to aide in future event planning across the various business units.